Every project that reaches an audience has a visual moment that either earns attention or loses it · a release, an event, a campaign, a brand drop. Art direction at HBLR is where that moment gets designed: the references, the hierarchy, the type logic, the system that makes every surface feel like it came from the same hand.
For a full album package, the visual system on the cover carried through vinyl, merch, and the entire digital campaign · Spotify banners, Out Now videos, social cuts. For a festival identity, the same logic ran from the street poster to the wristband to the tee the morning after. Whether the project is a music release, a cultural event, or a brand campaign, the approach is the same: one system, every surface.
Single assets are welcome. But if the scope includes a campaign, designing it together is how the project reads as one thing everywhere.
- Cover & release artwork · print-ready and DSP-ready
- Tour, event & campaign posters
- Vinyl, CD & packaging layouts
- Merch designs · tees, stickers, packaging
- Campaign assets · banners, social cuts, Out Now videos, EPK
What kinds of projects do you take on for this service?
Music releases (cover art, vinyl, merch, campaign assets), festival and event visual identities, cultural brand campaigns, and editorial art direction. If it needs a visual system that travels across surfaces, it fits.
How fast can you deliver?
Concepts in days, not weeks. The full timeline depends on scope · a single asset moves faster than a full campaign. Release and event deadlines are normal in this studio and they are respected.
Do I own the files?
Yes. Source files are yours · every format ready, from DSP thumbnails to print-resolution artwork. No hostage situations.
Can you extend an existing visual direction instead of starting from zero?
Yes. We can work within an existing system or build a new one. Either way the direction gets locked together before production, so nothing lands as a surprise.